Facebook is the new ecosystem of news. It is understood that some media directors proclaim that they wouldn’t hire refractory journalists to use Facebook.
According to Heisenberg’s principle of uncertainty, the action of observing changes the observed system. The effect doesn’t necessarily follow a cause. Therefore, we can’t determine reality if we want to interpret it. We can only come close to it through statistics, that is, the average of the interpretive results. Blogs, just like particle physics, have been the natural ecosystem of information. And lately, blogs are embedded within social networks as evidenced by LinkedIn with its new space called Pulse. The determination of reality through analyzing statistics is more precise than actual observing. Continue reading
In 2010, when Facebook had barely reached 400 million followers —compared with 1.2 billion it has today—, I wrote a prediction about the increasing power of this social network and the importance that I anticipated for the future of the hospitality industry. Now we already know how it is. Actually, without Facebook utilities, a tourist accommodation has no chance to exist in the next decade, simply because the tourist market is all digital and connected. Soon, travelers will choose and book their rooms on Facebook. And hotels will know on Facebook who their customers are, how they think and what they really want. Welcome to Planet Earth, welcome to Planet Facebook.
It is a fact that young Mark Zuckerberg is now an authority. To put it another way, and if his name is not sound familiar to some, he is the president of the most populous country on Earth: Facebook. Just for having designed it, his predictions about the world we expect to live in the next few years deserve to be respected. According to this young entrepreneur, some personalized experiences are much more attractive than TV 
